You should see a screen similar to Figure 13-1.
3. Select Ad Performance.
4. At this point, you can filter the data using the available options. For example, you
can limit the data to just a few days. For this example, just click Create Report to
generate the report.
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Figure 13-1. Google report creation page
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5. You should see some notification that your report is being prepared. This screen
will automatically refresh, and when your report is ready, you should see a screen
similar to Figure 13-2. Under the Export Results label, click the XML download
link.
Figure 13-2. Google reporting page
6. Save this file and use it for this chapter??™s example.
The XML source in the sample file you can download looks like Listing 13-1.
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Listing 13-1. Google AdWords Sample XML (google_adwords_sample.xml)