PARTS:
Part 15
Part 16
Part 17
Part 18
Part 19
Part 20
Part 21
<%=link_to '[download as excel]',
:params=>{
'view_as_excel'=>true,
'target_clicks'=>@target_clicks
CHAPTER 13 n TRACKING YOUR ADS WITH GOOGLE ADWORDS 275
}
%>
| Ad Headline | Avg Clicks | Cost Per Click |
|---|---|---|
| <%=r.headline%> | <%=r.clicks%> clicks | <%=format_google_currency(r.cost/r.clicks) %> |
| Goal Clicks | <%=@target_clicks%> |
|---|---|
| Estimated Available Clicks | <%=@estimated_clicks%> |
| Estimated Cost Per Click (CPC) | <%=format_google_currency(@avg_cost_per_click )%> |